Core values

To initiate effective shifts in development of music industry, creative businesses, non-profit and community organizations around the world. We do this through marketing strategy and training.

Integrity

We say what we do and do what we say. Our relationship with our clients is based on honesty and their interests and goals at heart.

Transparency

If it needs to be hidden, you probably shouldn’t be doing it! We believe in complete transparency: between the books, the level of work of all parties and what it will realistically take to get the work done.

Celebration

When a client has a success – we celebrate! When a client has less than stellar results – we celebrate! Why? Because by knowing what doesn’t work, makes it easier to determine what does.